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Desk note · Equity desk

GOOGL: ads steady, data-center capex higher

The tape reads the investment line before EPS.

Equities · 09:02 ET · Delayed. Not a solicitation to trade.

On GOOGL, ads are steady and data-center capex is higher. The market reads the investment line before EPS, because profit without the spend is easy to misread.

Steady ads with rising spend is a company choice, not a demand problem. The desk notes both, so a beat is not mistaken for a savings plan.

No price target. The figures on the public page are delayed.

What the desk is watching

  • Ads steady
  • Data-center capex higher
  • Investment line before EPS