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Desk note · Equity desk

AAPL quiet into the print, mix of revenue in focus

Services versus hardware. The margin is in the footnote.

Equities · 07:48 ET · Delayed. Not a solicitation to trade.

AAPL is quiet into the print. The desk is looking at the revenue mix, not the headline. Services versus hardware decides whether the margin in the footnote looks better or worse than sales.

Sales carried by hardware and sales carried by services are two different qualities. The price can treat them the same until the line is out.

There is no rating and no size. The sheet is paper and delayed.

What the desk is watching

  • Quiet into the print
  • Mix: services versus hardware
  • The margin is in the footnote